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Steak ‘n Shake thanks Bitcoiners as same-store sales rise 11% in Q2
US fast-food chain Steak ‘n Shake has tipped its hat to Bitcoiners after reporting a 10.7% quarter-on-quarter same-store sales increase in Q2 — outpacing America’s top food chains over the same timeframe.
“Bitcoin has been a game changer,” Steak ‘n Shake posted to X on Friday, thanking Bitcoiners for their contributions since May 16, when the fast food chain started accepting Bitcoin (BTC) as payment.
Steak ‘n Shake’s 10.7% sales growth outpaces rivals
Steak ‘n Shake’s same-store sales growth would put it at the highest among America’s top fast food chains in the quarter.
An X post from Restaurant Business Magazine’s editor-in-chief Jonathan Maze on Friday shows a range of US fast food chains including McDonald's, Domino's, and Taco Bell, reporting same-store sales growth ranging from -7.1% to 6.1%
It said that this change will make cryptocurrency payments available to more than 100 million of its customers
Steak ‘n Shake noticed an immediate impact in adopting Bitcoin
Around two weeks after the opening day, Steak ‘n Shake’s chief operating officer, Dan Edwards, noted that Bitcoin had saved the firm 50% in processing fees.
“This means that Bitcoin is a win for the customer, it's a win for us as the merchant, and it's a win for you in the Bitcoin community,” Edwards said at the Bitcoin 2025 conference in late May.
Related: 36% of Gen Z spend crypto daily; Gen X leads high-value spending
He noted that Steak n’ Shake accounted for 0.2% of all Bitcoin transactions on its opening day.
Bitcoin adoption came after nearly 230 of its stores closed
The number of Steak ‘n Shake stores in the US has fallen from its peak of 628 in 2018 to 397 as of May 28, 2025, ScrapeHero data states.
Florida is home to the most Steak ‘n Shake stores with 79, about 20% of all Steak ‘n Shake stores in the US.